Monday, December 4, 2006

#14 (Week 6). Explore Technorati and learn how tags work with blog posts.

So now that you’ve been blogging for awhile, you might be wondering just how big is the blogosphere? Well according to San Francisco based Technorati, the leading search tool and authority for blogs, there are “over 175,000 new blogs (that’s just blogs) every day. Bloggers update their blogs regularly to the tune of over 1.6 million posts per day, or over 18 updates a second.” Technorati currently tracks 62.5 million blogs. If the blogging trend continues, it is estimated that Technorati will have tracked its 100 millionth blog in just 5 months.

Yes, these numbers are astounding, but as you’ve already seen for yourselves, blogging is so easy that these publishing tools are being taken advantage of by almost every industry, including libraries.

So how do you get your blog listed as part of the blogosphere and how can you tag your posts with keywords to make them more findable through a Technorati search? The answer to the first question is that your blog is probably already being captured by Technorati due to the fact that you’re already using Blogger, the most popular blogging tool. But if you want to join the party and have your blog officially listed on Technorati and also take advantage of the watchlist and other features, you’ll need to claim your blog yourself. As for tagging posts with Technorati tags? This is easy too. All you need to do is add a little bit of HTML code to the bottom of your post (see example below) and Technorati will pick up these tags when it spiders (or web crawls) your site.

There are a lot of features in Technorati including the capability to search for keywords in blog posts, search for entire blog posts that have been tagged with a certain keyword, limit a search by language, or search for blogs that have been registered and tagged as whole blogs about a certain subject (like photography or libraries).

Discovery Resources:

  1. Technorati Tour – videocast of new features & new look
  2. Technorati Discover & Popular features
Discovery Exercise:

1. Take a look at Technorati and try doing a keyword search for “Learning 2.0” in Blog posts, in tags and in the Blog Directory. Are the results different?

2. Explore popular blog, searches and tags. Is anything interesting or surprising in your results?

3. Create a blog post about your discoveries on this site.

4. Now that we’ve worked with tags in Flickr,, and Technorati, what are your thoughts about tagging? What are its advantages? What are its disadvantages?

OPTIONAL: If you're up for a challenge, learn how to tag your posts with Technorati tags so they can become part of Technorati tag searches. Create a post about something. It can be anything you want and add the HTML code to the bottom to tag it as “SJLibrary2.0.” You may also want to consider claiming your blog and creating a watchlist.

NOTE: When adding HTML code, you'll want to make sure you're in Blogger's Edit HTML window.

There's a lot to explore.

Would you like to read more about tagging and folksonomies? Go to SJLibrary’s page and look for entries under the tag headings “tagging” and “folksonomies.”

Technorati tag:

(created by entering into the Edit HTML pane in Blogger - try it yourself!)

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